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Case study · Personal brand & shop
Soul’s Mirror Balance, harmony and success.
A website and online shop for a Feng Shui master — consultations, lectures, a shop of Feng Shui items and a monthly energy forecast, in soft jade and warm orange.
- Client
- Anette Halfon · Soul’s Mirror
- Sector
- Feng Shui & Chinese astrology
- Shop
- Online store · six categories
- Content
- Monthly energy forecasts
- Our role
- Design & development
- Year
- 2024
Overview
Ancient practice, modern website.
Anette’s work spans private consultations, lectures, books and Feng Shui items. The site brings them together around her, with a forecast every month to keep visitors coming back.
The client
Anette Halfon is a Feng Shui master and one of the few experts in the Four Pillars of Destiny, a system of Chinese astrology. She holds a Master’s degree in Theology, directs the International Feng Shui Consultation Center “Soul’s Mirror” and has written several Feng Shui books.
What the site does
- Books Feng Shui consultations and lectures
- Sells Feng Shui items, charms and books online
- Publishes monthly energy forecasts and essays
- Shares client reviews and a gallery of her work
Our role & approach
Design & development — the whole site, from structure and visual design to build and launch.
Live since 2024.
Key features
What’s on the live site.
Three ways in
Book a consultation, host a lecture or shop Feng Shui items — three cards right under the hero.
Feng Shui shop
Six categories: books and publications, charms, Feng Shui items, health protections, love symbols and money enhancers.
Monthly forecasts
A forecast for every month’s energies, with Zoom Shui recaps and tips for preparing your home and office.
Client reviews
Reviews with photos — including actors Marla Maples and James Van Der Beek.
Gallery
A Visual Journey Through 20 Years of Feng Shui Expertise — photos from lectures and workshops.
Language switcher
A language selector in the header, plus a lectures page written in Hebrew.
Inside the site
A closer look.
Sections from the live homepage, captured on desktop.
Responsive
Same story, every screen.
On a phone the menu collapses behind an orange button, and the cards, reviews and forecasts stack into one column.
Look & feel
Soft jade, warm orange.
Colours sampled from the live site.
Marcellus headlines with a classical feel, paired with Manrope for body text and orange accents.
Results
Consultations, lectures and a shop.
Twenty years of Feng Shui expertise now books consultations, sells products and publishes monthly forecasts.
- 3ways in: consult, lecture or shop
- 6shop categories, from charms to books
- 12monthly energy forecasts a year
- Reasons to come backA new forecast every month keeps visitors returning.
- Products sell themselvesA full online shop turns readers into customers.
- Trusted by known namesReviews include actors Marla Maples and James Van Der Beek.
Client feedback
In the client’s own words.
Soul’s Mirror
Consultations, lectures, forecasts and a full shop — the team brought it all together without it ever feeling crowded. They were patient, precise and always available when we had questions.
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