Community initiative
MINNA
A bilingual Arabic–English site for MINNA, a Saudi community initiative turning kindness into real action. Visitors browse projects, follow their status and join in.
The business challenge
Inconsistent design costs trust.
When the logo, the website and the app all look different, customers notice — even if they can’t say why. Confusing screens cost sales quietly.
- Today: A logo that doesn’t fit the business anymoreWith the right solution: An identity that reflects who you are today and where you’re heading.
- Today: Every page designed from scratchWith the right solution: A design system of reusable components that keeps everything consistent.
- Today: Users getting lost in the interfaceWith the right solution: Flows tested in prototypes before a line of code is written.
- Today: Designers and developers out of syncWith the right solution: Specs, tokens and components that hand over cleanly to the build.
What we deliver
From first sketch to finished system.
Brand and interface work can be taken on together or on their own.
Brand identity design
Positioning, colour, typography and tone that set you apart in your market.
Logo & visual identity
A logo system with variations, icons and usage rules for every format.
Website UI/UX design
Page structures and interfaces designed around what visitors need to find.
Mobile app UI/UX design
Flows and screens built for small displays and quick, one-handed use.
Design systems
Reusable components, tokens and documentation your team can build on.
Wireframes & prototypes
Clickable prototypes that let you test ideas with real users early.
Key features & benefits
Good design, measurable value.
- One identity across every touchpoint
- Customers recognise you instantly, from a business card to your app icon.
- Prototypes before development
- Usability problems are found when they cost minutes to fix, not weeks.
- A documented design system
- New pages and features stay consistent without a designer on every task.
- Accessible colour and type choices
- More people can read and use your product comfortably.
Our process
How design work takes shape.
We explore broadly at the start, then narrow down with your feedback at each step.
- 01
Discovery & research
Your audience, competitors and goals, gathered into a short brief.
- 02
Direction
Mood boards and early concepts to agree on a visual direction.
- 03
Identity & interface
The logo, colours and type, applied to key screens and layouts.
- 04
System & handover
Components, guidelines and files prepared for your team or developers.
Use cases
When design moves the needle.
Illustrative examples of how businesses use this service — not client case studies.
- Illustrative example
A new business
A complete identity and website design ready for launch day, built from one direction.
- Illustrative example
A growing product
A design system that lets the team ship new features without the interface drifting.
- Illustrative example
A bilingual brand
An identity and interface that work in both Arabic and English, right-to-left and left-to-right.
Relevant portfolio
From our live work.
Brand-led sites where the visual identity carries the story.
Personal brand · Show jumping
Alec Lawler
A personal website for Alec Lawler, a champion show-jumping rider and equine entrepreneur. It introduces his career, education and awards, and features his latest Grand Prix wins.
Personal brand · Film & TV music
Sari Mellafe
Portfolio website for Sari Mellafe, a composer of film scores and TV syncs. Her work is shown as a wall of posters, each opening a project page with the story and a link to listen.
Personal brand · Film & costume
Claire Driscoll
Portfolio website for Claire Driscoll, a filmmaker and costumer working in New York and Los Angeles. It shows her credits on major productions, her reel, skills and education, with a downloadable resume.
Branding & UI/UX Design: your questions.
Can you design without building?
Yes. We can deliver design files and a design system for your own developers, with specs and support during the build.
What do we receive at the end of a branding project?
Logo files in every format you need, colour and type specifications, usage guidelines and templates agreed in the scope.
How many design concepts will we see?
We agree this in the scope. Usually we explore a few directions early, then develop one in depth with your feedback.
Do you design for Arabic and right-to-left layouts?
Yes. We design bilingual interfaces that read naturally in both directions, not mirrored as an afterthought.
Do you test designs with users?
Where it helps, yes. Clickable prototypes make it easy to watch real people use a flow before development starts.
Related services
Often paired with this.
- WebsitesWebsite Design & DevelopmentBusiness sites, online stores and redesigns that explain what you do and turn visits into enquiries.Explore service
- Software developmentMobile Application DevelopmentiOS and Android apps your customers keep on their home screen, from first prototype to store release.Explore service
- Product developmentSaaS & Custom SoftwareMVPs and subscription products with accounts, billing and the structure to grow customer by customer.Explore service
Design an experience people remember.
Tell us about your brand and what you’re designing for. We’ll reply within one working day with a suggested approach.
Obaidur
Founder & CEO, Cerrow